The Fruit of the Loom x Southwest Airlines campaign was more than a partnership—it was a masterclass in creative collaboration, and Jared Young was there for all of it.

Everyone’s talking about the Fruit of the Loom x Southwest Airlines collab. Jared Young helped make it unforgettable.

From Adweek to AdAge, the Fruit of the Loom x Southwest Airlines Getaway Collection made headlines—and Jared Young was in the mix.

Jared Young helped bring GSD&M’s Fruit of the Loom x Southwest Getaway Collection to life—from creative direction to production strategy.

Jared Young and Phil Klein teamed up to shoot The Getaway Collection—capturing Fruit of the Loom and Southwest’s travelwear collab with style and intention.

When Fruit of the Loom and Southwest teamed up, Jared Young helped make The Getaway Collection take flight with comfort-first, travel-inspired content.

This wasn’t just a rebrand—it was a full-on Fruit of the Loom brand reboot, and Jared Young was behind the scenes of it all.

What happens when a brand embraces a false memory? Fruit of the Loom’s Mandela Effect campaign went viral by doing just that.

Fruit of the Loom’s Mandela Effect campaign tapped into internet conspiracy theories to spark viral attention—and it worked.

From haunted undies to hilarious TikToks, here’s how Fruit of the Loom made its way back into the feed—and the culture.

From “Fruitisms” to “Loom Large,” here’s how we gave Fruit of the Loom a digital-age personality with some serious Gen Z swagger.

Fruit of the Loom didn’t just change its look—it changed its tone. And I helped build it from the inside out.

Worked with Fluent360, TBWA, and Nissan on “Town of Basic”? So did I. Jared Young helped shape the campaign—and you’ll find my name right next to theirs.

Nissan’s “Town of Basic” let me show up fully as a Black creative—and helped make space for more of us in the driver’s seat.

We didn’t storyboard Nissan’s campaign—we city-planned it. Here’s how we helped Fluent360 and Nissan United build a world for the Anything But Basic platform.

I played both writer and designer on Nissan’s “Town of Basic,” helping Fluent360 and Nissan United craft a campaign that looked—and sounded—like something new.

Nissan’s “Town of Basic” campaign was anything but—and yes, I was part of the creative mix that brought it to life.

A behind-the-scenes look at how I played both art director and copywriter for Nissan’s “Anything But Basic” campaign.