How I Helped Dodge Launch a CGI Car and Make It Roar Like the Real Thing
We launched the Dodge Charger EV with CGI, a fake exhaust system, and enough swagger to crash the server—and I got to write it all into reality.
We Made Dodge’s EV So Loud It Broke the Internet (and Probably a Few Egos)
Dodge and GSD&M dropped an EV so loud it basically punched the category in the face—and I was in the room (and on the keyboard) when it happened.
Dodge Didn’t Whisper Into the EV Future—We Shouted with a Flame Decal
We didn’t sell Dodge’s first EV with whispers and wind chimes—we lit the EV world on fire (metaphorically) with satire, swagger, and a big ol’ digital V8 growl.